Amir Cup Finals 2020–2022
Creative supervision and design implementation of the QFA Amir Cup Finals brand in the years 2020–2022. Unlock Brands and Dallah Advertising developed the look and feel of the event under the supervision of the Qatar Football Association and the Supreme Committee for Delivery and Legacy brand team, which I led.
As Brand Manager of the Organising Committee, I was responsible for the design direction and brand approval processes of all deliverables related to the tournament. In addition, my team serviced all functional areas and tournament projects of the Amir Cup, including Venue and Street Dressing, Event Promotion, Campaigns, Ticketing, Accreditation, Transportation, Maps, Signage and Wayfinding, Fan Engagement, and many more.
